Beyond the Wave

Cannes Corner Selection Official Selection
Cannes Short Film Court Métrage

Interactive Branded Film starring Casper Van Dien

The Narrative

Premiering at the Cannes Court Métrage, Beyond the Wave is a high-concept branded film that explores human connection in a post-apocalyptic world. Starring Casper Van Dien, the story follows Jacques in a divided society where men and women choose to live apart, until a chance encounter sparks a journey focused on the vital importance of understanding another's perspective.

On the surface, it is a love story; deeper, it serves as a reminder of how to enrich relationships in an increasingly individualistic world. This project was a major intervention for a global lifestyle brand, aiming to bring audiences closer together by showing the value of empathy in the digital age.

PlayTogether Interaction

The PlayTogether™ Experience

To celebrate the launch, we created the world’s first movie trailer that can only be watched with a partner. Known as the PlayTogether™ experience, couples must physically place two smartphones side-by-side to trigger the content.

As the story unfolds, the stars of the film move between the two screens, and each partner's unique choices determine the path of the shared journey. This technical architecture serves as a catalyst for a rich, shared experience, ensuring the audience doesn't just sit in the same room, but actively engages with one another's point-of-view.