The Experience
An immersive 360° extension for Foxtel’s hit series Wentworth. This project was designed to bridge the gap between traditional broadcast and interactive brand engagement, allowing fans to step directly into the world of the show.
As Director and Transmedia Strategist, Michael Beets oversaw the creation of a high-fidelity 360° cinematic experience that prioritized emotional continuity with the existing series. By leveraging immersive digital formats, we successfully drove deep fan engagement and expanded the narrative reach of the Wentworth IP.
The project stands as a landmark for transmedia storytelling, demonstrating how existing brand narratives can be translated into interactive formats that resonate with modern, digitally-native audiences.